Page 17 - KUAD Cosmetics Consumer
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www.kuad.org Cosmetics Consumer Handbook | 15
Product Ingredients
SERUM CONTENT INFORMATION
INCI Function Description of Functions
Aqua SOLVENT Dissolving other components of cosmetics (usually liquid)
VISCOSITY Regulating the viscosity of cosmetic products by increasing/
Hydroxyethylcellulose CONTROL decreasing it
Sodium PCA MOISTURIZER Increasing the water content of the skin to keep it soft and smooth
All approved colorants used exclusively or primarily to color a
Caramel NATURAL cosmetic product by absorption or reflection of visible light throughout
COLORANT
the body or in specific areas.
SEBUM
Niacinamide PREVENTIVE To help control sebum production
Preventing the growth of microorganisms exclusively or mainly in the
Phneoxyethanol PROTECTOR
cosmetic product
Zinc PCA MOISTURIZER Increasing the water content of the skin to keep it soft and smooth
Citric Acid pH ADJUSTERS Balancing/adjusting pH in cosmetic products